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Email alerts

How to choose the right email alerts to ensure you don't miss a thing while avoiding information overload

Lucy Whichelo avatar
Written by Lucy Whichelo
Updated over a year ago

There are three different types of alets on PolicyMogul.

  • alerts based on your topics

  • alerts based on upcoming events in the political calendar

  • alerts based on major announcements

Setting up email alerts with PolicyMogul is simple. By default, you'll receive:

  • Topics: a 'daily digest' which contains updates from any source, for all of your topics, sent at 9am on weekdays.

  • Upcoming political events: 'the week ahead at Westminster and devolved parliaments, which contains all business at Westminster and the devolved parliaments and is sent on Mondays, typically around midday.

  • Major announcements: 'all major announcements', which includes announcements such as King's Speech, Budget, recesses and ministerial appointments and is sent as soon as it happens.

You can customise your email alerts at any time on the email alerts page.

Alerts based on your topics

Choosing the right frequency for email alerts

You can choose from three different alert frequencies in PolicyMogul:

Immediate alerts

You'll receive an email alert as soon as a piece of content matches the keywords or phrases in your topic. We recommend immediate alerts for topics containing only mentions of your organisation name, or other highly-focussed keywords or phrases.

We would not suggest including broad keywords such as 'tax', 'plastic' or 'education' in immediate email alerts, because you'll receive too many emails. For these broader interests, best practice is to create a separate topic with a daily or weekly digest.

Daily digest (on by default)

You'll receive a daily digest of all content that matches the keywords or phrases in your topics, at the time you choose. We recommend daily digests for topics which represent your core interests, such as keywords which describe your industry and competitors.

Weekly digest

You'll receive a weekly digest of all content that matches the keywords or phrases in your topic, on the day and time you choose. We recommend weekly digests for topics which represent your peripheral interests, to ensure you don't miss anything whilst avoiding information overload.


Note that digest emails are only sent if new relevant content has been added to PolicyMogul since your last email alert


For each email alert, you can also choose which resources you want to include:

  • Key updates

  • Consultations

  • Legislation

  • Hansard content

  • Questions and answers

Alerts based on upcoming political events

The week ahead: Sent on Mondays around midday, this alert includes details of the upcoming week's business at Westminster and the devolved parliaments.

The day ahead: Sent on Tuesday to Friday mornings, this alert provides the most recently updated information on the day's business at Westminster and the devolved parliaments.

Westminster business: Sent on Thursday afternoons, this alert offers a detailed overview of the scheduled business at Westminster for the next two weeks.


Note that these emails include all political events, regardless of whether they are related to your chosen topics. If you would like to only see upcoming political events that are relevant to your topics, you can select the button 'only send diary emails that contain events relevant to me, based on my topics'.


Alerts based on major announcements

PolicyMogul provides the option to receive email alerts for all major announcements, including events such as the King's Speech, Budget announcements, parliamentary recesses, and ministerial appointments.

We recommend keeping this feature enabled to stay informed, but you have the option to turn it off if preferred.

If you believe there are additional announcements that should be included in this category, please let us know.

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